On May 23, 2011, Lady Gaga released her second studio album, Born This Way. After being released as a single, the song charted in Europe and North America it reached the top 40 in several nations including Germany, Sweden, Switzerland, and the United Kingdom and the top 20 in Italy, Poland, Hungary, Greece, and on the pop and hot-adult-contemporary radio formats in the United States. The following month, it was also sent to US pop and adult contemporary radios.
This resulted in a large increase in plays of the song on Spotify, and "Bloody Mary" was sent to French and Italian radio as a single in December 2022, eleven years after the release of Born This Way.
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In 2022, following the release of the Netflix comedy horror series Wednesday, the titular character's dance and its fan recreations to the song went viral on video sharing service TikTok. English rock band the Horrors remixed "Bloody Mary" for Gaga's second remix album Born This Way: The Remix (2011). During the Joanne World Tour (2017–2018), she wore a bold red puffer coat and eye mask for the performance. Gaga's first live performance of the song was at her 2012–2013 Born This Way Ball concert tour, where she was seen "floating" above stage in a white outfit with two similarly dressed dancers. It is one of several tracks on the album with religious undertones.Ĭritical reception towards "Bloody Mary" was generally positive reviewers called it "gothic" and "spooky", and highlighted its productional values. Although the song's title is an epithet mostly associated with the English queen Mary Tudor, Gaga assumes the role of biblical figure Mary Magdalene in its lyrics, whom she considered a "feminine force" she had worshiped since her childhood in a Catholic girls school. "Bloody Mary" is an electropop song with elements of synth-pop and trance, and features Gregorian chants. Gaga, Fernando Garibay, and Paul "DJ White Shadow" Blair wrote and produced it Clinton Sparks also received producer credit. We now come to Sandro Botticelli's "The Birth of Venus," except here our version of Venus' bosom is supported by the hands of Futurist cinema." Bloody Mary" is a song by American singer Lady Gaga recorded for her second studio album Born This Way (2011). Gaga smears her makeup across her face as if she's a living Kazuo Shiraga smear painting or a sweaty David Bowie after a show. We see flashes of a pyramid straight out of Fritz Lang's Metropolis. The dancing continues and the Futurism begins to assert its presence.
Later, when Gaga dances with her cape, images of Les Vampires (1915) immediately come to mind.
Her outfit recalls the Maison Martin Margiela Artisanal collection as well as a reptilian version of Metropolis, but more of that to come. Moving beyond the brilliant knife catching sequence, an homage to late-1920s circus films, Gaga emerges from the hat we saw earlier. Then, as the camera pulls out, we see the singer in a black outfit accessorized with a billowing cape, which invokes the work of early-1900s photographer Loie Fuller. Her hair and makeup reference Andy Warhol's famous portraits of Marilyn Monroe, as well as invoking the fashion of Jean Paul Gaultier's Fifth Element costumes. Next, we get our first glimpse of Gaga in a ribbon cage.
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